February 01, 2018
Tata Power organises kite festival for women of self help group in Mumbai, Maharashtra
Mumbai: Tata Power, India’s largest integrated power company, has always adopted a focused approach towards women empowerment by implementing various programmes for women living in and around its areas of operation. In line with this commitment, Tata Power organised a kite flying festival for Self-Help Group (SHG) women and adolescent girls on Makar Sankranti in Mumbai. A total of 85 women and girls participated in the event.
|SHG members at the kite flying ceremony|
The objective of the event was to make the women and adolescent girls aware of the collective strength through the activity. As part of the event, Tata Power team wrote all myths and stereotypes about the women on the kites and encouraged the women to use it for kite flying.
Commenting on the initiative, Ashok Sethi, COO, Tata Power, said, “We, at Tata Power have always remained committed towards the safety and security of women in our areas of operation. This initiative not only allowed them to diminish the social taboo by participating in a male-dominated event, but also will empower them in their future by being more active in various socio-cultural activities. I commend the team for initiating such initiatives and taking the next step in supporting women rights.”
The initiative was a great success and was appreciated by both the women and girl participants. The cohesive approach of Tata Power along with the members of the communities and the local self-help groups will ensure a strong and sustainable relationship with its communities.