Greetings from TCS!!

TCS presents an excellent opportunity for  Web Analytics Role!!

Role: Web Analytics
Experience: 4-8 Years
Location: Kolkata

  Desired Competencies (Technical/Behavioral Competency)

1. Proficiency in Adobe Analytics and Google Analytics platforms, including setup, configuration, and reporting. 

2. Strong analytical skills to interpret data and derive actionable insights. 

3. Experience with data visualization tools like Tableau or Data Studio to create reports and dashboards.

4. Understanding of web technologies (HTML, CSS, JavaScript) to troubleshoot tracking issues and implement custom tracking solutions. 

5. Excellent communication and presentation skills to convey complex analytics concepts to non-technical stakeholders. 

6. Project management skills to coordinate analytics implementations and collaborate with cross-functional teams.

 7. Familiarity with A/B testing tools and methodologies for optimization purposes. 8. Ability to handle clients while working on projects

Desired Candidate Profile
Qualifications :BACHELOR OF ENGINEERING